As technology continues to develop at a rapid pace, how can airlines design their retail strategy with future proofing in mind? It is important to optimize total revenue across all channels – thinking about what can be sold beyond the seat for each set of customers utilizing all...
What are the biggest challenges in terms of integrating digital technology into the aviation industry? While I am new to the industry, the biggest challenges I have encountered to date are: Complex, highly regulated environment where airlines are not in full control of the end-to-end experience...
Find out what today's consumers expect from travel companies and what leads travellers to stay loyal to travel brands. Today's travellers are lavished with choice, and brands are working harder than ever to secure their long-term loyalty. Technology offers an exciting pathway to achieve this, facilitating...
According to Forrester Research, on average, US airlines are leaving $1.4 billion in annual revenue untapped by not improving their customer experience1. A key reason for this is that airlines naturally focus their efforts on services and products that meet their customers at airports and on flights. While the rationale...
Hugo’s Naples vacation turned into all traveler’s worst nightmare: facing customer service with a language barrier. Multilingual support could’ve saved his day. For this year’s summer vacation, I took my family on a two-week trip to Italy. We were seven days in and everything was...
Why travelers expect new ways to pay Admit it, you’ve never really loved paying for travel. If you’ve bought a flight or rented a hotel room this century, you’ve probably noticed a clunky and archaic payment experience. That’s because credit cards have long been one of the...
Big Data and Artificial Intelligence (AI) have been buzz words in the travel industry for some time. Big data helps forecast and predict customer needs and seasonal patterns, which provides insight contributing to building a healthy travel market. At Ctrip, Asia’s largest Online Travel Agency...
How startup incubators can support the government in reaching its missions through collaboration, co-creation and democratizing entrepreneurship In 2010, H.H. Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, set the country’s ambitious goals in his Vision 2021. Vision 2021 aims...
NDC (New Distribution Capability) became, since its start in 2012, a necessity for airline distribution. Although the NDC concept is nowadays broadly understood, acknowledged, and mainly used as a very efficient distribution API for ancillaries, it didn’t change airline distribution as much as it should...
A common rule of thumb in airline revenue management is that travelers tend to buy the lowest fare class available. At any point in the booking curve (bookings over a certain period of time), there is a risk that the demand will buy down...